about us

First Line Sportswear is a Swiss Alpine based freetouring clothes company.

We combine the essence of ski touring and freeride for modern, technical freetouring clothing. First Line Sportswear's philosophy is to combine capsule collections with durable, multifunctional and stylish products with visionary aesthetics. With innovative design, sustainable and functional use of materials, we aim to create clothing for long-term use in everyday life in the mountains. We place the highest value on design, functionality and authenticity.

Our pure passion: developing clothing for the FIRST LINE in the powder.